Core Ideology

After completing this lesson, you will be able to:

1. Explain why culture is critical to success.
2. Define the three elements that make up an association's Core Ideology.


Watch the Core Ideology + Vision video to hear the explanation of how to develop your association's Core Ideology.

[progressally_vimeo_video id='0' vimeo_id='335022637' width='800' height='467' ]

The tasks below will be automatically checked off once you complete watching the video and taking the quiz.


Core Ideology allows you to begin moving from a Culture By Default to a Culture By Design. Building a culture by design is focused around your association's core ideology which includes purpose, values, and envisioned future.


Click on the term to read its definition.


Core Ideology is your association’s purpose, or why you do what you do; its values, or how your association behaves; and envisioned future, which defines what you do today to pursue the incredibly compelling, long term vision you hope to one day achieve.


See if you understand the concepts by completing the quiz. Click Core Ideology Quiz to begin.

[accessally_course_navigation prev_button='Previous' next_button='Next']

[progressally_note note_id='1' allow_attachment='no']

Share your progress!

[progressally_social_share type='facebook' share_id='1' post_id='42'][/progressally_social_share][progressally_social_share type='twitter' share_id='1' post_id='42'][/progressally_social_share][progressally_social_share type='email' share_id='1' post_id='42'][/progressally_social_share]