When Culture Equals Cash

When you maximize your organizational culture, you’re maximizing member value because, as business coach John Spence is here to tell you, culture equals cash.

In this course, Spence brings his for-profit approach to the non-profit world. Using his Formula for Business Excellence and adapting it for associations, we learn why it’s so important for organizations to carefully consider their organizational culture so they can make big improvements in serving their members. In this course, Spence tackles:

  • How to attract and retain top talent
  • The ins and outs of ensuring your culture is helping your organization, not hurting it
  • What it means to have an extreme member focus
  • The approach to disciplined execution of your goals

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