How to lose new members in 90 days or less
Are new member retention rates much lower than the retention rates for all other members at your association? Imagine improving your new member retention rates by 10%, 20%, even 50%! Some associations are growing their membership by focusing far more on engaging their most at-risk members. How are they doing it? By delivering the value and experiences new members need. Join us for a mix of research data and real-life examples you can start using immediately.
- AMANDA KAISER, Chief Path Finder, Kaiser Insights LLC
- LARRY GUTHRIE, Director of Communications, CCIM Institute
- LISA VIVINETTO, Co-founder and Chief Marketing Officer, Dynamic Benchmarking
- STEPHANIE SELESNICK, CEM, President, International Trade Information, Inc.
This session originally aired as part of SURGE Optimism in 2018.